437. Making the Shift from Profit to Purpose with Azrya & Bee Bequer

Apr 18, 2022 | Fridate, Podcast

YouTube video

It feels like I’ve been on the cusp of a plant medicine experience for years, but there’s still this hesitancy holding me back. If you’re like me, where this stuff fascinates you but you aren’t sure what to really make of it, today’s guests are here to help. Azrya and Benjamin “Bee” Bequer co-founded Beqoming after meeting each other and having some radically transformative experiences. One was deeply embedded in the entertainment industry before realizing it wasn’t fulfilling her, while the other discovered that he was trapped in a cycle of perpetual stress despite finding tremendous success. Together, they set out to break the patterns in their life that kept them trapped. We’re going to talk about what that looked like, and how (if you’re ready) you can take that journey yourself.

In This Conversation We Cover: 

  • [2:44] The positive and negative aspects of growing up around an entrepreneurial family
  • [3:50] Understanding and addressing the shadow parts of yourself
  • [6:27] Growing up with a nomadic upbringing
  • [9:47] Lessons learned from building and exiting a grocery store business
  • [16:22] Becoming a philanthropreneur
  • [25:28] What plant medicine is and how it affects the body
  • [37:18] Following the Beqoming Process
  • [47:01] Making DOPE art
  • [55:05] Rapid-fire questions




Work Hard Play Hard is a production of Crate Media

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About Us

Ciao! We’re Rob & Kim. Over the past two-decades we’ve lived by one motto, “Excuses are over. it’s time to live!”

In August of 2021, we put our motto to the test, sold everything and moved our family to Italy.