452. Fridate: Our Rebrand into Live Life NOW!

Jul 1, 2022 | Fridate, Podcast

We are always evolving, whether that’s in our lives or in our businesses. We started out creating videos as Jet Set Life, helping people get the most out of their traveling experiences—we wanted people to live a full life. We started podcasts, ebooks, and courses, and all of that set the foundation for what become Work Hard Play Hard, which was all about balancing the drive to work with the things you’re working for. But over the years, our philosophies have evolved, and we are pushing further away from the “work hard” aspect and focusing on one thing: Living your life now. And that’s what our new brand, Live Life NOW, is all about.

In This Conversation We Cover:

  • [02:28] The inspiration behind our rebrand
  • [04:51] The evolution of our business and life
  • [14:37] Being open to new directions



To learn more, and for the complete show notes, visit: workhardplayhardpodcast.com

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About Us

Ciao! We’re Rob & Kim. Over the past two-decades we’ve lived by one motto, “Excuses are over. it’s time to live!”

In August of 2021, we put our motto to the test, sold everything and moved our family to Italy.